Leanius now live!
Hello world! After months of hard work – and lots of fun – we’re proud to present Leanius, the first branding agency to apply lean concepts to communication. That’s right. Leanius specializes in lean branding and brand galvanization.
We look into what happens when a brand’s owners are not in sync, stakeholder demands are not addressed, and resources are wasted on communication that doesn’t resonate with the market: slow, silent deterioration.
We call it brand corrosion. And we have a solution: align the interests of the brand owners, trim the brand of everything that does not create value, and boost that which does.
We’re very excited about Leanius. We believe, we offer a new and powerful way to optimise brands. But we also have a lot to learn. And we’re eager to do exactly that. So if you have any comments, suggestions, or questions, please do drop us a line.
Jesper, Oliver & Tue